Zimberg Shirts gone LaunchPad
Fashion design icon Arnold Zimberg graces LaunchPad PR for the shoot of his Spring/Summer collection of convention smashing washed shirts for men and now women. Zimberg’s fantastically colorful and perfectly fit button downs have turned the washed shirt business upsidedown.
Katie Cassidy and Lisa Kline Launch Division E’s Spring Collection
Katie Cassidy and friends fill the Lisa Kline boutique on Robertson Blvd. for a private launch party of Division E’s spring collection of women’s tops. The event, which was also attended by Katie’s Melrose Place cast friends Collin Egglesfield and Stephanie Jacobsen as well as Twilight’s Kellan Lutz, also raised awareness for Jillian Wolstein’s incredible charity H.E.L.P. which strives to educate and enable the children of Malawi, a small country in the southeastern of Africa. Division E’s designer Victoria Benmoshe also attended to show her gorgeous new line of sexy, edgy Ts.
Revenge Is… Launches “All Love Is Equal” at Kitson Melrose
Revenge Is… launched its new “All Love Is Equal” line of Ts at its capacity Kitson Melrose event to support Love Honor Cherish, a non-profit that used the evening’s festivities to also launch the signature drive to repeal Prop 8 in 2010. Hosted by E!’s Giuliana Rancic, the unique and impactful t-shirts made from organic cotton and recycled water bottles will be carried by Kitson through December with proceeds going to Love Honor Cherish.
Designer Jerell Scott’s 2010 Launch Weekend
Designer Jerell Scott has moved on from Project Runway to become a contender in the LA fashion scene. Downtown abounds with fantastic parties to celebrate the LA Fashion Week roll out of Jerell’s extraordinary Spring 2010 collection. Events hosted by Chic Little Devil House and LaunchPad’s own One Take Studios have the fashion district rocking. One Take Studios, one of the hottest new photo production studios in downtown, was an excellent venue for party fun with Macy Gray and Sy Smith performing. LaunchPad’s Lee Everett enjoys the music with the honored designer as guests get up close with his designs on models and displayed throughout the studio in photos by E Leon Myer.
LPPR woos Audrina Patridge for Teen Vogue shoot in Fila!
“The Hills” star Audrina Patridge, seen regularly in Fila’s Personal Performance women’s line of yoga/workout clothes, was a perfect fit for Teen Vogue’s upcoming summer fashion spread featuring the brand’s fall collection line. Audrina is a sweetheart and made the South Pasadena shoot a hoot.
LaunchPad gifting finds Graffeeti on Pax
The Jolie-Pitt kids were recently on Long Island and wearing our reMARKable Graffeeti sneakers thanks to LaunchPad gifting. Images of Pax have been popping up, and LaunchPad is running with the ball with broad visibility for the brand across celeb blogs and weeklies. Boys like Pax are loving the Graffeeti Anthem sneakers, the only kids shoe on the market that you can draw on using colored pens that come with each pair. It’s dry-erase fun on your feet.
LaunchPad Livens Up WangoTango Gift Suite
Artists and guest celebs get their Ginches on with one of the Wango Tango ‘09 Gift Suite’s hit products, the funky and fun new underwear line from Ginch Gonch. LaunchPad takes the poll position at the front door to liven up the suite with crowd stopping undies. Sexy and playful prints on both women’s and men’s gonches (Canadian for underwear) had them trying them on right there in the suite like All American Rejects lead man Tyson Ritter. Also on our table were the hot hot hot Fila vintage track jackets that had gift getters giddy for the retro 80’s look. More shots.
Ashley greene Hosts For Joseph Event at Kitson
Launch party for client For Joseph’s Spring/summer collection at the Kitson Melrose store hosted by Twilight’s Ashley Greene was a resounding success with costar Kellan Lutz showing up to support Ashley. Also attending were 90210 star Jessica Lowndes and Fame star Kherrington Payne. Event benefited Ashley’s charity donatemydress.org, an organization that dresses underpriveleged girls in prom dresses. For Joseph designer Joseph Agi donated ten of his beautiful fall Dara dresses to the cause.
Epione Beverly Hills Hosts Night of Beauty
World renown Epione Beverly Hills hosted exclusive “Night of Beauty” with one-on-one skin analysis and treatments by Dr. Simon Ourian. One of many of the new intimate events scheduled for 2009, the invitation only evening held at the Epione Beverly Hills facility on Camden Drive offered beauty editors and invited guests an opportunity to discuss cutting edge new products and treatments as practiced by Dr. Ourian including CooLaser, JuveDerm, Mesotherapy and more.
GRAFFEETI LAUNCHES ANTHEM LINE FOR FALL 08
The re-MARKable Graffeeti kids shoe line launches their new Anthem line and backpacks for 2009. The followup to their flagship canvas sneaker, Anthem has four contemporary designs with more write-onable surface area and sophisticated graphics to inspire the artist in every child. Graffeeti’s backpacks also boast a large dry-erase canvas for games, art and notes.